Case Study 04
Events

Ray-Ban
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Live Story allowed us to convey the energy and excitement of our collaborative parties with Boiler Room through engaging landing pages. It was a great opportunity to leverage social content for marketing and sales success ❞
About
Ray-Ban x Boiler Room has become a symbol and celebration of underground music around the world with a unique commitment to supporting artistic innovation.
Challenge
The live sessions generated an enormous buzz on social media. But the brand needed to leverage that potential on its e-commerce website.
Solution
Live Story allowed Ray-Ban to aggregate user generated content to reflect the action of the events and to seamlessly integrate it with products to shop.
